The Northeast's Ultimate 3x3 Basketball Tourney + Festival is back this summer, June 20-22, 2025. Attracting thousands of participants and spectators for its three days of pure basketball programming including competitive games, skills competitions, hands-on activities, instructional clinics, and more. READ MORE

The Big E stepped up its game with Hooplandia Day. Thousands of fairgoers came out and enjoyed the hustle and energy of a basketball court blending with the excitement of New England’s biggest Fair. Whether you are a diehard hoops fanatic or someone who just loves a good time, Hooplandia Day certainly delivered something for everyone—minus the courtside seats. READ MORE

Hooplandia, the Northeast’s Ultimate 3x3 Basketball Tourney + Festival, wrapped up Sunday afternoon following a successful weekend of fun and competitive tournament play, instructional clinics and festival activities at the Eastern States Exposition (ESE) complex in West Springfield, Mass. Select youth division championship games were played on the Jerry Colangelo “Court of Dreams” at the Naismith Basketball Hall of Fame in Springfield, Mass. READ MORE